Having previously been present for MSMEs in West Sumatra, South Sumatra and North Maluku, on 19-23 September, the Indonesian E-Commerce Association in collaboration with BNI held a Training for MSMEs to Win NAM in West Kalimantan.

As the name implies, this training will produce MSME champions from West Kalimantan who will later compete with champions from other regions, to win the Anugerah Proud Made in Indonesia. Not only that, this training also has an even bigger goal, which is to help MSMEs to develop their businesses through the digital industry which has now become a very reliable trading medium. Therefore, in this training, participants will be equipped with all the important knowledge related to digital, ranging from product photo techniques, how to optimize features in e-commerce, how to create marketing content on social media, to how to place digital ads using Facebook Ads.

The training, which was attended by more than 450 MSMEs from West Kalimantan, is currently holding a mentoring session as a follow-up session from the previously completed webinar session. The hope is that MSME Champion from West Kalimantan can participate in the nomination at the Anugerah Proud Made in Indonesia which is planned to be held on December 9.