Culinary has become one of the most desirable business choices. Yes, under any circumstances, the community needs food. That's the basis of thinking of most culinary entrepreneurs, and it's true.

Unfortunately, in the current conditions, culinary is not one of the business sectors that can freely operate such as the health sector. Large-scale Social Restrictions (PSBB) implemented in Jakarta, and soon to follow its supporting cities will certainly be an extraordinary challenge for the culinary sector.

So how to survive in conditions like this? Try the following tips.

Kulik Finance
Re-examine your business finances. Good luck trying to survive, you should have operasisonal reserves until next May. This is based on the government's prediction that the new pandemic will be completed by May 2020. Cut expenses or costs that can indeed be done.

Marketing strategy
Maximize the use of digital technology. Ranging from promotions to sales. Do promotions that can also help consumers. For example, buy 2 get 1 free. In the meantime, it is enough to get a "thin" profit.

HR Education
HR must also be taken care of. Make sure they carry out all procedures in accordance with health guidelines. Provide PPE like hand sanitizer, mask, disinfectant, and others.