On February 28, 2013 ago, IDEA organized a talk show with the name "Commerce Thursday". Housed in Marley Bar & Food, The Energy Bulding 2nd Floor Area SCBD Lot 11A, Jakarta, this event was attended by approximately 100 people instigators of e-commerce. Commerce Thursday this is the first time and planned to IDEA will hold this event once a month on Thursday at the end of the month.

According to Daniel Tumiwa, chairman of the association IDEA, this event is intended to be a site and containers perpetrators and instigators of e-commerce for discussion and sharing of e-commerce industry. That way there will be synergies and lasting relationships in advancing e-commerce industry in Indonesia.

Daniel also added that this event is based on the fact that there are still many unknowns about the e-commerce community. Even in his opinion, that is often talked about e-commerce was more sides or negative issues rather than the reverse.

"There are still many things not known by many people about e-commerce. Most of the issues addressed also tend to be negative, such as logistics, online fraud, etc. While the issue of transaction kesuksesasn for example, rarely discussed, "he said when giving a speech.

The talk show with the theme "E-Commerce Your Business" presents four speakers who are competent in the field of e-commerce. With the concept of relaxed and informal, this talkshow divided form the two sessions.

The first session, presented two speakers, namely Hendrik Tio, Co Founder Bhinneka.com who is also the Chairman of the Supervisory Board of IDEA and Yessie D. Yosetya, Senior GM of M Finance, Digital Service, PT. XL Axiata. And as moderator is Edi Taslim, Director of Digital Kompas Gramedia Group.

While in the second session, the talk show presents two resource persons who are perpetrators of e-commerce and also IDEA Founder, namely Kusumo Martanto of Blibli.com and Steven Sondra Tampubolon of Berniaga.com. In this session, the speakers provide sharing experiences during dabbling in e-commerce industry to be great as it is today.

Once the talkshow is completed, there is an advanced form of live events Diffa Performances & Jam Sessions featuring famous musicians Tjuk Nyak Deviana Daudsjah and Tompi.