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Preparation FGD Industrialization Roadmap 2045 Field of creative and digital economy

Tuesday, October 6, 2016, held at Hotel Bidakara, Chairman of IDEA Aulia Marinto attending FGD Preparation Industrialization Roadmap 2045 Field and digital creative economy as a resource held by the Committee on National Economy and Industry of the Republic of Indonesia (KEIN). The FGD aims to raise the aspirations and views of various stakeholders as inputs in the context of the Roadmap Preparation and Digital Creative Economy Industrialization 2045. FGD attended by Deputy Head of the body and of the various ministries such as the Communications and Information Technology, Bekraf, Kemristek Higher Education, Ministry of MSME, representatives from universities and associations and members KEIN. FGD opened by Soetrisno Bachir (Chairman KEIN) and moderated by Dr. Benny Pasaribu PH.D (Chairman of the Working Group on Industrialisation Roadmap 2045 - KEIN) along Irfan Wahid (Chairman of the Working Group on Creative Industries)

Pak Aulia on occasion be asked to give a presentation related to the creative industry and the role of digital in the marketing of SME products in the fields of Agriculture, Maritime and Tourism. However, according to Mr. Aulia, before getting into the marketing problems of MSME products through the digital realm, need to advance their understanding of the issues - the fundamental issues that plague SMEs today the availability of the product and the quality of goods, operational readiness, entrepreneurship mentality, low digital literacy and low e-commerce literacy. The approach proposed solutions to the SME forum is the map data is structured and systematic in order to obtain a classification where SMEs have prepared for and which ones not to enter the e-commerce and make it a priority sector along its supply chain.

On the occasion Pak Aulia also convey to the forum to be willing to help to accelerate the ratification roadmap e-commerce process is already hanging over a year. Roadmap e-commerce is expected to be the foundation for e-commerce to accelerate the growth of the industry, but with the absence of such approval it makes the industry and all of its components, including SMEs entering the supply chain can not do much.